Ask most sellers where AI in marketplace operations has changed their business and you will hear about chatbots. Automated buyer messages. Review response templates. Maybe an AI-drafted A-to-Z claim. That answer is roughly two years out of date. Customer service was...
The Amazon Buy Box changes that landed in July 2026 rewrote how the Featured Offer works — the box most sellers still call the Buy Box. The announcement arrived quietly, on the Seller Forums, in language vague enough that sellers spent the following week arguing in...